Gene Parfums crafts 100% botanical fragrances with zero synthetics- reviving an artistry in fine perfumery not seen since the 19th century. Designed by Antony Bui, in collaboration with France's top artisans, our products bridge sustainability, design, and wellness through a 'New Rustic' vision, with refillable, one-of-a-kind grey glass bottles made in Normandy, and a new standard of parfum produced in the Côte d’Azur. In the state of climate crisis and the global issue of mass production and waste, there is a great market opportunity for well designed fine fragrance that stands behind deep sustainability, artistry, and wellness. Our products offers luxury and ingredient integrity, a rare combination in mainstream fine fragrance, while having competitive prices within the niche fine-fragrance market. The pure botanical ingredients appeals to conscious consumers who seek transparency and authenticity. The elevated bottle design with the brand’s artistic identity is a strong emotional differentiator, and the refillable system is also highly economic for both us and the consumer. Gene Parfums is beginning its Pre-Seed fundraising round for aligned investors who would like to become equity holding partners.
Founder and Creative Director of Gene Parfums- a sustainable fine-fragrance company crafting products from 100% botanical ingredients with zero synthetics, bridging perfumery, design, and wellness.
Our concept developed in 2022, while I was living in New York, and taking research trips to France and Switzerland. Our new rustic vision is being refined through strategic partnerships in design and manufacturing, as we prepare for our official launch in 2027.
Gene Parfums is opening an exclusive investment opportunity in the European, North American, and Asian markets to become equity-holding partners. We aim to connect with strategic investors who share our vision for sustainability and profitable growth.